E-Commerce

Unify Your Ecommerce Insights

I specialize in e-commerce management and analytics with over eight years of experience within e-commerce analytics. We'll help you establish your analytics infrastructure and lifecycle marketing strategies so that you'll have constant insight into who your best customers are, where they come from, and what keeps them coming back.

Visit Windward Foods to view our full-service e-commerce in action. Windward is built using Shopify, Klaviyo, Shipstation, Recharge Subscription, and more!

platforms & Software

Google Tag Manager
Google Analytics 4
Google Search Console
BigQuery
Google Ads
Looker Studio
Databox
Eloqua
HubSpot
Klaviyo
MailChimp
Semrush
Screaming Frog
Microsoft Clarity
Meta Ads
Facebook
Instagram
Later
Daysmart Recreation
Shopify
Webflow
Wordpress
Recharge
InDesign
Illustrator
Photoshop

Service Breakdown

Customize our partnership with the below services.

Infrastructure

campaign strategy

lifecycle marketing

Audit Existing Infrastructure
Audit Exiting Strategy
Audit Existing Infrastructure
New Account Creation
Map User Flows
Audience Segmentation
Custom Event Tracking
SOP Development
Automation Development
Tag Configuration
UTM Standardization
Lead Generation & Nurture
Data Filtering
Content Categorization
Content Analytics
Conversion Tracking
Documentation & Governance
Data Capture - Zero/1st Party
Technical SEO
Custom Reporting
Targeting Strategy
Debugging
Data Privacy Guidelines
Platform Integrations

Digital infrastructure

Audit Existing Infrastructure
New Account Creation
Custom Event Tracking
Tag Configuration
Data Filtering
Conversion Tracking
Technical SEO

campaign strategy

Audit Existing Strategy
Map User Flows
SOP Development
UTM Standardization
Content Categorization
Documentation & Governance
Custom Reporting
Data Privacy Guidelines

lifecycle marketing

Audit Existing Infrastructure
Audience Segmentation
Automation Development
Lead Generation & Nurture
Content Analytics
Data Capture - Zero/1st Party
Targeting Strategy
Platform Integrations

Understand Your Audience Segments

Each user who interacts with your brand has unique interests and needs. Ensure that you have clean, consistent data in place to effectively segment your audiences and understand how each audience impacts your business outcomes.

Digital marketing reporting dashboard

Align Your Content Across Channels

Your customers find your brand across multiple channels with varying types of content. Confidently run your creative and content experiments knowing you'll be able to quantify the impact of each content type and house those parameters in your marketing automation system for better alignment.

Contact

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